Connecting communities through cultural programming,
urban interventions and active engagement.
Client: Jewish Community Foundation of Los Angeles
Project Time Frame: March – October 2014
Event Dates: July – August, and Sunday, September 14th, 2014 11am – 5:30pm
Generously funded by the Harry and Belle Krupnick Endowment Fund of the Jewish Community Foundation of Los Angeles, and presented by the Wilshire Boulevard Temple, Community Arts Resources (CARS) was asked to capture the diversity of Los Angeles by producing a multicultural, collaborative series of performances. Voices of LA: The Krupnick Festival of the Arts brought Jewish artists together with artmakers from various communities across Los Angeles creating original works that featured musicians, dancers, spoken word and visual artists. CARS produced the Voices of LA Summer Series; bringing more than 45 Los-Angeles-based artists together for 5 cross-cultural pairings, to perform at 8 carefully selected venues throughout LA. Artists of the 5 unique collaborations included Grammy-winning, Latin alternative band La Santa Cecilia, with Middle Eastern, Israeli sounds of the Yuval Ron Ensemble, the new-school, alt-R&B singer-song-writer Jarell Perry, with Grammy-winning, salsa-pop-reggae-hip hop sounds of Wil-Dog Abers of the band Ozomatli, just to name a few. In September 2014, the Voices of LA Summer Series culminated at the Wilshire Boulevard Temple in Koreatown, with a family-friendly, celebratory festival showcasing all 5 collaborations, a food stage, interactive workshops, food trucks and multiple performance stages. In addition to curating the unique collaborations, CARS managed the overall production of each performance: creating an identity for the series, securing traditional and digital advertising, event registration, email Listserve and website management and festival production. Community Arts Resources (CARS) successfully broke down ethnic barriers, strengthened diverse relationships and created a culture of greater understanding and acceptance across Los Angeles through the medium of art.
Video: Voices of LA